Samsung x Wicked 2 – Marketing Gamification

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הפיצוח שלנו:

We created a giant transparent bubble with a secret prize-filled box inside and placed it at BIG Glilot as an impossible-to-miss centerpiece. Participants were invited to guess the code, unlock the box, and win a prize, while curiosity, foot traffic, and buzz built around the activation.

The result was a live, high-energy attraction with long lines, cameras, influencers, and ongoing interaction with the campaign.

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